SPONSORED LINKS

"Natural and organic" search engine optimization campaigns do not provide instantaneous results and it is difficult to guarantee a precise ranking due to the constant changes of the indexing algorithms used by search engines.

The sponsored links also known as commercial links, Pay Per Click Advertising, PPC Search Engines or keywords buying will help you to rank your website in the top search engine position for selected keywords related to your business.

Pay Per Click advertising allows you to position your Website in a few days without having to experience the delays caused by a natural optimization campaign, which can last up to six months. With Pay Per click Advertising campaigns you pay only when someone clicks through to your website.

However, It shoul be noticed that the click-through rate (i.e. the number of total Visitors/the number of impressions), especially for newly setup Pay Per Click campaigns can be very low (less than 3 %) in comparison with natural results high click-through rate, which can go up up to 70 %.

The choice of the "right keywords" is extremely important with sponsored link services in order to pay you only pay for the high quality targeted traffic you receive on your website ! Currently, the majority of the search engines & directories offer this type of PPC advertising solutions.

Sponsored links will enhance your website ranking with the main search engines such as Google, Yahoo, MSN, AOL, Askjeeves, Lycos, AltaVista, etc. According to your objectives and targets, this model can be very interesting regarding the cost-efficacy ratio.